Monday, February 1, 2010

Marketing and PR

"If a young man meets a girl and tells her what a great guy he is, then it’s advertisement. When he tells her, how beautiful she looks, it's promotion. If she decides to take him, because she has heard from others that he is a great guy, it’s public relations. "/ Alwin Münchmeyer

On the Internet nowadays marketing and public relations cannot be separated anymore. Beyond the Internet, however, many companies still have a marketing department and a separate PR department.
Through the Internet, especially blogs and Internet communities, boundaries between marketing and PR dissolve. Therefore, it is important for companies to recognize that marketing and PR go hand in hand now.

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